However, Becca Cosmetics has a different story. While receiving fewer mentions in this group of influencers. The brand generated significant engagement, standing out from other brands in this key influencer Norway Phone Number marketing metric. They teamed up with celebrity influencer Chrissy Teigen, who attended the event and has 20.9 million followers on Instagram alone, with each of her posts attracting massive engagement.
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In fact, she had the most intriguing Norway Phone Number position of the entire event. Her Instagram post mentioning her eyeshadow and face highlighter amassed 260,299 likes and 20.8 million potential reach!
However, when you exclude celebrities, Norway Phone Number Fenty and Urban Decay rise to the top; working with micro, emerging and mid-level influencers generates more engagement. This Norway Phone Number really speaks to how important it is for your brand to partner with the right influencers.
In fact, many brands find it more Norway Phone Number effective to work with micro-influencers known for generating higher engagement rates and are more likely to work with brands so they can help raise their voices. Micro-influencers Norway Phone Number also tend to develop a closer relationship with their community and have more two-way communication with their audience. Sephora is not limited to cosmetic brands, skin care products are also on display!