And it is not because you will have visitors that they will make you live. How do you plan to make it live? Because it is necessary to keep a site alive. Will your site be more of a showcase and informative type? An online catalog? Will it be a merchant and e-Unnecessary pages can be? Information vector? Data collector? Will your strategy be essentially based on natural referencing (“SEO” or Search Engine Optimization)? Or on the Unnecessary pages can be, are you thinking of paid search to attract targeted traffic to certain pages or products? By anticipating these questions, you will know which details to take into Unnecessary pages can be and integrated into your project specifications.
What do you expect from its use? It’s up to you to define the “Call to Action” of your site. Design and specifications of your site project Having incorporated these important initial thinking steps, you should now be able to start launching the Cambodia Email Address project with concrete specifications. Of course, you will rely on the creative and technical input of your web marketer, but at this stage, you will know exactly what you expect from the agency and why. On the other hand, trust your expert for the trade-offs between aesthetics, ergonomics, and the realities of referencing. Everything is not necessarily compatible, nor obvious to a layman.
Rigorous work is the best way to keep your site alive and to obtain the best return in terms of economic benefits.
If you still have doubts, it is probably necessary to review the first three steps with more application and method. Test your site before launch The specifications having been defined, your project was put on track and was carried out by your agency. The big day is approaching. Warning! Too often, the quality test of a new site goes by the wayside for lack of time, then of means.But it is really necessary to devote to it to correct the most common errors (and there are always), and the most annoying: links of the pages of the site, pages still under construction, spelling, content, reliability of the “responsive” design ”
Integration into your existing digital heritage From the moment when Internet users will discover your new site, make sure that it is already integrated and is in phase with your existing digital heritage. Integrate your site into your offline marketing Silly question: Have you thought about integrating your new site into the “offline” marketing As your site starts to flicker on your screen, make sure you don’t have to run around chasing updates to your social media profiles, business cards, letterhead printing, posters print or flyers, your physical storefront. A new website (or the redesign of a website) can also be a very good opportunity to communicate around the brand. A kind of rebirth, so to speak …
A site that does not move is rarely interesting
Analyze, improve, start over A site should NOT be static! You can’t just run it, (optimize it, if you did) and then forget about it. On the one hand, the Internet, SEO rules, social networks, and their rules are changing every day. On the other hand, once put online, a website generates can generate tons of interesting data to exploit. It is probably useless to analyze a simple site and its daily traffic obsessively (after its launch phase and initial break-in). On the other hand, give yourself the means to review the site at least on a monthly basis, in order to detect points of improvement or optimization.
A high bounce rate (“bounce rate”, the Internet user only visits one page and then leaves your site) or a very short time on site (no content reading) indicate that either the result does not respond to the user’s initial request, or the content is deemed to be of poor quality. These are important criteria used by search engines to position your site in terms of SEO. On the contrary, content shared on a recurring basis can be exploited in a better way, while repeated visits to pages dealing with certain specific subjects should inspire us to deepen this interest on the part of Internet users, prospects or perhaps even customers.