In addition, you can see in Google Ads what the differences are between the conversions from Universal Analytics and GA4. And these differences will certainly be there, because of the different measurement methods. Keep in mind that no historical data is imported from GA4. So from the moment you put the conversions from GA4 into. Google Ads, you will see the data appear and the conversions before that date will not be includin the Google Ads reports.
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Export reports from Universal Analytics If you want to make sure that you want to keep certain data from Universal Analytics, you can always export reports to a CSV, Excel or PDF file or to Google Sheets. Then you know for sure that Afghanistan Phone Number you can continue to see the data from past years. It is just not possible to import this data back into. Google Analytics 4 since this is another measurement method. The reports are therefore structur differently. Switching completely now? In any case, it is wise to already create a Google Analytics 4 property.
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This is easy to do by choosing ‘Install Assistant’ in the admin area in the property column and following the steps. Or view Switching to Google Analytics 4 [comprehensive step-by-step plan] . click installation assistant GA4 You can then run GA4 in parallel with your Universal Analytics property, giving you time to collect data from now on. Are you only going to do this from July 1, 2023? Then you start with an empty dataset without historical data, while you do want to create reports in which you want to compare data with a previous period.