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Targeting the right audience can mean the difference between the success or failure of your growth marketing strategy. At this point. You should definitely use your company’s buyer personas . As you will remember. A buyer person is a semi-fictional representation of the ideal client for your brand. Product or service. In this way we will address El Salvador Phone Number elements such as: location age gender studies completed socioeconomic level psychographic elements such as: pleasures motivations fears these will allow you to get a broader picture of our target audience. Thus. We will be able to create effective communicative messages and select the means to transmit them to the target audience. In fact. Another way to get new audiences is through surveys. This technique will allow you to obtain data such as names.

Surnames. Email or telephone number of users who empathize with your brand. While obtaining qualitative information about your product or service by giving a space to know the virtues. And even points of improvement. Of your commercial offer. 2. Develop marketing content once our target audience has been defined. Now it ‘s time to define what we really want to communicate to them through our growth marketing strategy. This is when. Together with El Salvador Phone Number content team. They will select the ideal formats to send the messages of your marketing strategy . Among the most common are: 2.1. Video without a doubt . Video remains one of the main formats to consider in growth marketing campaigns and digital marketing in general. Users are no longer satisfied with static content.

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And video is characterized by its dynamism. While El salvador phone number us to offer the communicative message in a fresh way. In fact. Studies indicate that 90% of users have made a purchase decision after watching videos that talk about a product of interest to them. Along with product reviews . Other content that works is testimonials or success stories . Since a consumer feels more confident when listening to the experience of another user of a product or service El Salvador Phone Number interest. 2.2. Blog content along with video. Blog content remains another of the ideal formats to use in a growth campaign. As we told you in the 8 reasons to create a blog for your company . This space on your website allows you to generate an audience for your brand . And thus get potential clients .

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One of these points being the main reason to execute a written content strategy. . It is not for nothing that blogs remain one of the best tactics to obtain clients in inbound marketing. 23. Discount coupons yes. As you read. Discount coupons are a format used in growth marketing strategies. Offering discounts allows your potential customers to get to know your complete product. Without offering samples or demonstrations that reduce the user experience by offering limited functions. While generating income for you. 3. Select distribution platforms along with the creation of content. It is important to define the channels through which you and your team will carry out the growth marketing strategies for your brand. Not all users use the same channels.

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But in aloha! We suggest these to carry El Salvador Phone Number the distribution of your growth marketing content. Media despite having the concept of being entertainment platforms. Social networks have become so diversified that they reach such diverse market niches. Social networks allow you to interact closely with your customers . Followers and even brand evangelists. Which allows us to obtain an insight . That is. To obtain an overview of how our brand is perceived. Now. It is common to see such specialized platforms. Such as those dedicated to the professional market. Which at first can. Here we list some of them: 3.1.1. Facebook the social network par excellence. Due to the enormous number of users it has. We cannot let it pass from this list.

And it is that the same large number of El Salvador Phone Number who use it every day. Offers us a very diverse showcase of audiences . Towards whom we can deliver our growth marketing strategy. Of course. We recommend giving a boost. That is. A boost to your publications with a facebook ads strategy (now meta ads). Since that way you will have more reach. And therefore. Greater results. 3.1.2. Instagram facebook’s sister social platform also becomes an excellent option as a content distribution channel. Especially if your target market is young people between 18 and 25 years old. The platform lends itself to creativity. Thanks to its photo and video tools. And the diversity of its audience make it the perfect place for your growth marketers to carry out your brand strategy. El Salvador Phone Number it is that the instagram algorithm.

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