First of all, you collect and analyze data on behavior, consumer tastes, but above all their needs, why do they use your products or services? This allows you to identify the different prospect profiles that interest you. Then, you write to save time and money publish on social networks for example differentiated ads for each of your targets. Your messages take into account the age, gender, profession, habits, place of residence, interests … of your save time and money customers. Often called “retargeting”, retargeting will help you to find an Internet user who will have seen your ad or will have visited your site without making the act of purchase. By knowing his navigation path, you will save time and money information on his behavior and the products he is looking for.
Geographic targeting The method consists in reaching prospects in a specific geographical area: a region, a department, a city, a district… You can even Brazil Email List a campaign on a perimeter around the precise place (during an event for example). You can adapt your messages to the particularities of the territory and the local market. Thanks to these methods, you have generated targeted prospects, you have written and published differentiated and relevant ads… This is a major asset for your online campaigns. Now turn those consumers into loyal new customers, using effective conversion techniques. About the Author, Gilles heads the Digital Marketing agency WSI OBI WEB. At WSI OBI WEB, we believe that all businesses should have an effective website. Thanks to WSI’s systems, tested and validated for over 25 years,
How can videos generate income for your business?
After having thought about it for a long time, you are now convinced that the development of your company will go through export. You have started to identify countries that are looking for your products and/or services without even having to go there (thank you Google Trends ). Getting into an export project can be scary and represents a real budget: do you have to go there and hold exhibitions to test the market? Do you have to hire a VIE? etc. You will of course have to go there, but perhaps you could save significant money on travel and trade shows and thus save a lot oftime by using the internet to verify that the countries identified are real “targets”. To do this,
it’s simple, you just need to follow these 5 tips that you can implement immediately, without leaving France, and at zero cost! 1 – Are your target countries identified as countries at risk by COFACE or other organizations? The Most and Export Business France will undoubtedly give you interesting insights to take into account in order to refine your targets and avoid taking excessive risks. The country files collected on the Ubifrance site provide information on customs agreements with the EU. Check that the customs nomenclature is correct because it gives information on European regulations on exports and is essential to determine the rate of customs duty on imports into a country in the zone concerned. To check the nomenclature, go to the customs website.
How to use video in marketing?
Save time and see directly if the regulations apply to your product and you will also receive very useful tips for your business! Will you be subject to special taxes or conditions? Again, you can use the web to find this valuable information. For example, for Chile, you can consult Chilean sites like Ley Chile. Sites adapted to the particularities of each country will allow you to answer this question and find out more about the functioning of trade in the target countries. Will you always be competitive against the local competition? You don’t have to travel a long way to get this information. It can be interesting to identify your local competitors just by researching the Internet. Google, Amazon,
In partnership with the Geneva Chamber of Commerce and Industry ( CCIG ), our WSI France network runs a series of webinars to give you web marketing advice and support you remotely during the period of a health crisis that is forcing companies to s ‘adapt. In this first webinar, two of our French-speaking consultants; Gabor Markus and Gilles Dandel show you how to use video marketing in your marketing strategy. Here are the topics covered in this webinar, concerning the video and small tips and best practices to put in place: Our favorite video tools How we use video for sales, after-sales service, social networks, website, marketing, telecommuting Tools for making videos